📜 Introduction
Little Shepherd is committed to permission based email practices, and as a result has established this no tolerance Anti-Spam Policy.
Little Shepherd will occasionally update this Anti-Spam Policy. For changes to this policy, Little Shepherd will notify you (the customer) by placing a notice on its website home page.
Our commitment to you includes not only protecting your privacy but also ensuring that all communications you receive from us are relevant and valuable. We understand the frustration that unsolicited emails can cause, and we strive to ensure that our communication practices are respectful and considerate.
By adhering to the highest standards of email marketing and communication, we aim to build a trusted relationship with our customers. We appreciate your trust and assure you that we will continue to take all necessary steps to prevent spam and ensure the integrity of our communication channels.
📧 What is Spam?
- Definition: Spam is commercial email or unsolicited bulk email, including "junk mail", which has not been requested by the recipient.
- Characteristics: It is intrusive, often irrelevant or offensive, and wastes valuable resources.
- Contrast: Spam messages are the opposite of permission based email, which are normally anticipated, personal, relevant, and/or associated with a pre existing business or personal relationship.
- Newsgroups: Inappropriate newsgroup activities, consisting of excessive posting of the same materials to several newsgroups, are also deemed to be spam.
🛡️ Preventing Spam
Customers of Little Shepherd products and services have agreed during their registration process, upon accepting the Terms of Use, to comply with this Anti-Spam Policy.
Little Shepherd reserves the right to determine in its sole discretion what constitutes actionable spam, as well as what measures are necessary in response to such spam activities.
🛠️ How We Help You Avoid Spamming
- Communication and Agreement: The Terms of Use that you have agreed to as part of registering for the Little Shepherd products and services state how and for what purposes you can collect your site visitor addresses, and that you will follow the Little Shepherd Privacy Policy and Anti-Spam Policy.
- Unsubscription: Each email created using Little Shepherd products contains an "unsubscribe link". If your web site visitors use the link to request that they be unsubscribed, your subscriber lists will automatically be adjusted to eliminate the prospect of sending unwanted email to such persons. Additionally, each person on your subscriber list has the option of unsubscribing through a web based method provided on the Little Shepherd web site. Customers of Little Shepherd who try to remove the unsubscribe link will be warned that they are doing so, and if they persist in having the link removed or deactivated in any way, then Little Shepherd will have the right to terminate their account.
- Purchased Mailing Lists: Mass mailings to purchased email lists are not allowed. Little Shepherd only allows opt in mailing lists. Purchased or inherited lists are by definition not opt in. Similarly, you cannot use an email list relating to particular subject matter, and then use it for an unrelated topic.
📜 Laws Restricting Spam
- False Headers: Use of false headers, or other false information, to identify the point of origin or the transmission path of the email, or to hide the true origin of the email sender.
- Unauthorized Domain Use: Unauthorized use of a third party's internet domain name without the permission of such third party, to make it appear that the third party was the point of origin of the email.
- Misleading Subject Lines: Use of any false or misleading information in the subject line of the email.
- Assisting Spam: Assisting any person in using the products or services of Little Shepherd for any of these previously mentioned activities.
📈 Monitoring and Reporting
Little Shepherd actively monitors incoming and outgoing emails to ensure compliance with our Anti-Spam Policy.
- Regular audits of email activities to detect and prevent spam.
- Reporting mechanisms for customers to flag potential spam activities.
- Collaboration with third party anti-spam organizations to improve spam detection.
🔄 Customer Responsibilities
Customers using Little Shepherd services must adhere to our Anti-Spam Policy and take proactive steps to prevent spam.
- Maintain accurate and email lists.
- Ensure all email communications are permission based.
- Respond promptly to unsubscribe requests and maintain records of these actions.
💬 Customer Support
If you have any questions or concerns about our Anti-Spam Policy, our customer support team is here to help.
